Fashion faces increased scrutiny for greenwashing


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Fashion faces increased scrutiny for greenwashing

Greenwashing is prevalent in the fashion industry, but this unethical practice is under increasing scrutiny. Is it enough? Will we really arrive at the circular life cycle of fashion? There are encouraging signs, but it has not reached any kind of critical mass.

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Cary Sherburne is a renowned author, journalist, and marketing consultant focused on marketing communications strategy for the print and publishing industry.

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