Qatar’s Emerging Fashion Industry | Euronews


From emerging talent at Qatar’s first fashion school to a design incubator in the heart of Doha, Qatar 365 explores the next generation of innovative collections and discovers how Qatar is becoming the region’s fashion hub.

Nurturing up-and-coming designers

One of the key centers of innovation is the country’s oldest fashion and design university. Virginia Commonwealth School of the ArtsThe fashion program assists up-and-coming designers from the conception stage to the final project.

Fashion graduate Ayatallah Mohammad is part of a talented group of fashion graduates who have showcased their designs in the following titled catwalk shows. “It’s a (non-)repeating of history.” She explained her concept as follows: We slowly take in their traits and decide what to keep and what to get rid of. ”

Hira Nisar’s collection was called “Swing Motion”. We combine it with modern embroidery and tailoring techniques. ”

Christopher Fink All are led by professors who have worked in international fashion houses. A fashion designer’s journey is truly about being the voice of their generation. ”

Alumni are now preparing to launch their own line here in Doha.

fashion incubation project

M7 is a series of studios, coworking spaces and incubation programs designed to nurture up-and-coming designers. This is an important step towards Qatar’s goal of becoming a knowledge-based economy. M7 Director Maha Al Sulaiti said: One of them is the concept store. studio sevenAnd it’s a unique space in Qatar. The focus is to shine a light on Arab designers, share the stories behind their products, and make people really understand that it’s more than just a thing. ”

According to Maha, most of the M7 is exhibition space and exhibits, and the recent christian dior dream designer. for Zuwara Design Challenge, seven local designers created pieces inspired by Dior and culture.In Scale 7, designers receive mentors and business advice. But the overall purpose of M7 is to provide a space that fosters collaboration, innovation and creativity for both established and up-and-coming designers.

Liwan: Creative Hub

As part of Qatar’s museum initiative, Rewan Design Studio and Labs Internships is a former all-girls school that now brings together fashion innovators to create exciting new projects. Head of Programming Khalid Albaih said:

During Covid, Isa Ali Aljalahma and his cousin have a hobby work, making handmade vegetable tanned products. Our on-site leather workshop aims to ethically source materials.

It is a common theme in Liwan, Loni Halodesigner and creative director, his conscious ready-to-wear brand based in Beirut and Doha offers modern, unisex clothing that highlights the brand’s values, including sustainability, human rights and animal rights. I have it.

graphic designer TypeAraby, Shima Aeinehdar told Qatar 365: Drawing inspiration from the shapes of nature, it blends Arabic typography and illustration in an experimental rather than traditional way. ”

Creators say Liwan has proven to be an ideal place for growth and collaboration, helping future designers to draw inspiration from their surroundings and exchange knowledge regardless of background or culture. increase.





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